01
HEALTHCARE · SOCIAL CREATIVE
Lumea Clinic
A calm, premium acne-care visual shaped for clinic social media.
INDEPENDENT CREATIVE STUDIODUBAI · UAE
Ideas thatlook alive.
Graphic design and AI commercial films for brands that want more than “nice”. They want remembered.
SCROLL↓THE CRIOBEE APPROACH
Strategy gives it meaning.
Craft gives it feeling.
Motion makes it unmissable.
SELECTED STORIES
2025—26 / UAE02
AI-ASSISTED · CONCEPT CAMPAIGN
SunKiss
A vibrant SPF campaign visual built around summer energy and product impact.
03
PACKAGING · PRODUCT VISUALIZATION
Aerolyn
A complete air-freshener packaging family with five distinct fragrance worlds.
04
FMCG · PRODUCT ADVERTISING
Novex
Feature-led product communication with clean hierarchy and retail clarity.
05
REAL ESTATE · SERVICE CAMPAIGN
Manager Homes
A service advertising visual presenting comprehensive home care in one frame.
06
BEAUTY · PRODUCT CAMPAIGN
Tria Veil
A soft rose-and-honey lipstick campaign balancing product storytelling with a premium beauty mood.
07
HOME FRAGRANCE · PRODUCT CAMPAIGN
Scenta Book
A premium home-fragrance visual designed around calm interiors, soft botanicals and sensory detail.
08
INTERIORS · SOCIAL CREATIVE
Maxoger Furniture
A modern furniture collection visual pairing warm interiors with crisp product-led communication.
AI FILM · CONCEPT PROJECT
Dubai Flame Tree Season
A cinematic tourism film imagining Dubai in bloom—art-directed with AI, shaped through colour, movement and sound.
35 SEC · VERTICAL FILMWHAT I CREATE
FROM FIRST THOUGHT TO FINAL FRAMEOne studio.
Two creative forces.
Brand worlds
Key visuals, campaign identities, packaging and print designed to hold attention.
↗Social creative
Content systems, launch campaigns and paid-ad visuals made to perform in the feed.
↗AI commercial films
Concept, direction and cinematic product stories powered by modern AI workflows.
↗9+
YEARS OF
DESIGN CRAFT
SMALL STUDIO. BIG VISUAL ENERGY.
Human taste.
Future tools.
Founded by Sree Lekshmi, Criobee Creative combines nearly a decade of hands-on design experience with AI filmmaking. Every project is concept-led, carefully art-directed and built for the real world—not for the algorithm alone.
UAE BASEDGLOBAL COLLABORATIONDESIGN + AI